God's Own Junkyard
Sightseeing attraction | London | England | United Kingdom
"God’s Own Junkyard" in London, England, is an extraordinary attraction that combines art, nostalgia, and urban charm in a unique way. This neon-lit oasis is located in the northeast of the city, far from the usual tourist paths, and is a true paradise for lovers of retro aesthetics and creative eccentricity. The place is a mix of gallery, museum, and workshop dedicated to the art of neon lights - a collection that reflects both history and pop culture. Founded by Chris Bracey, an artist known as the "Neon Man," God’s Own Junkyard has become a cult destination over the decades, captivating visitors with its bright colors and unconventional atmosphere.
The history of the Junkyard is deeply intertwined with the Bracey family. Chris' father, Richard Bracey, started making neon signs for fairs and cafes in the 1950s as an electrician after moving from the Welsh coal mines to London. Chris himself entered the business in the 1970s and soon specialized in neon advertisements for the vibrant underworld of Soho, including strip clubs and bars. Over time, he expanded his work to create props for Hollywood giants like Stanley Kubrick and Tim Burton, enriching his collection with iconic pieces. After his death in 2014, the family continues his legacy, preserving the place as a living testament to his passion.
The space itself is an overwhelming experience: a converted warehouse filled to the ceiling with thousands of neon lights, vintage signs, and quirky art objects. Upon entering, you are greeted by a kaleidoscope of lights - a jumble of glowing words, religious symbols, pop culture references, and quirky humor. Highlights include a neon-adorned Jesus with a revolver or a huge "Disco" sign reminiscent of the glittering 1970s. The collection includes not only original creations but also rescued signs from old theaters, bars, and shops that would have otherwise been lost. Each piece tells a story, whether from London nightlife, a film set, or a long-forgotten era.
The atmosphere at God’s Own Junkyard is unique - loud, colorful, and full of energy. The constant hum of neon tubes blends with music often from the 80s and 90s, creating a vibrant backdrop that immediately transports visitors to another world. It is not a place of silence or contemplation, but a feast for the senses that celebrates both nostalgia and modern creativity. Particularly impressive is the versatility: in addition to artworks, there are also functional signs available for sale or rent, making the Junkyard a lively workspace. Fashion houses like Vogue or brands like Urban Outfitters have held photoshoots here, and the bright lights are a dream for photographers and social media enthusiasts.
In addition to the visual splendor, the Junkyard also offers a small but cozy dining option. The "Rolling Scones Café" inside serves simple but tasty food - from freshly baked scones to savory snacks like grilled cheese sandwiches, as well as a selection of drinks including coffee, beer, and cocktails. The seating is casual, often placed directly among the glowing installations, allowing you to fully appreciate the ambiance while eating. It is a place where you can easily spend an hour or more, whether marveling at the details of the signs or chatting relaxingly under the neon light.
God’s Own Junkyard is particularly attractive to those looking for something unique away from the classic sights of London. It attracts a diverse audience - from families to young creatives to older visitors who find memories of past times in the retro signs. However, the place is not without its flaws: on busy days, it can be crowded and the freedom of movement may be limited, and the sheer amount of light and noise may be overwhelming for some. Nevertheless, most people find this intensity to be part of its charm.
Overall, God’s Own Junkyard is a testament to how art and craftsmanship can survive and inspire even in a modern metropolis like London. It is a place that not only tells the history of neon lights but also pays homage to the quirky, unconventional side of the city. With its good value for money - admission is free, donations are welcome - and its unparalleled atmosphere, the Junkyard remains a hidden gem worth visiting. For those who want to discover London beyond Big Ben and Buckingham Palace, here is a dazzling alternative that will stay in your memory for a long time.
